Product
Consumer Goods as a conduit for Brand Identity
Portfolio Work
Storytelling through Artifact
From early work in product consultancies like IDEO Product Development, to recent housewares work at Pottery Barn, to current consulting work, the design of consumer products always presents a challenge at the intersection of aesthetics, function, social need, and business. With an attentive eye to the human contexts in my work, I seek to navigate the balance between style and substance, emotional delight and practicality, mass producer and individual user.
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